RAFLI INDRA. The Effect of Social Media Marketing on Purchase Decision: Fear of Missing Out as a Mediating Factor Among Gen Z Consumers. Brilliant International Journal Of Management And Tourism , [S. l.], v. 6, n. 2, p. 96–108, 2026. DOI: 10.55606/bijmt.v6i2.7085. Disponível em: https://journalcenter.org/index.php/BIJMT/article/view/7085. Acesso em: 13 jun. 2026.