Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
type: channel
description: Journal Title: Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Initials: JEMPPER Frequency: Januari, Mei dan September Print ISSN: 2809-5901 Online ISSN: 2809-6037 Editor in Chief: R. Agrosamdhyo, SE., MM. (STAI Denpasar) DOI: 10.55606 Publisher: Lembaga Pengembangan Kinerja Dosen Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan (JEMPPER): ISSN: 2809-5901(cetak), ISSN: 2809-6037 (online) menyambut baik kiriman yang memberikan wawasan tentang terkini dan utama yang berhubungan dengan studi Ilmu Ekonomi Manajemen termasuk Manajemen Pariwisata dan Perhotelan .Jurnal ini terakreditasi SINTA 5 (Surat Keputusan Direktur Jenderal Pendidikan Tinggi, Riset, dan Teknologi Nomor 10/C/C3/DT.05.00/2025 tanggal 21 Maret 2025 tentang Peringkat Akreditasi Jurnal Ilmiah Periode I Tahun 2025) dimulai dari Volume 1 Nomor 2 Tahun 2022 sampai Volume 6 Nomor 1 Tahun 2027. Jurnal ini menyediakan tempat bagi para peneliti dan praktisi Ekonomi Manajemen termasuk bidang kepariwisataan dan perhotelan untuk mengembangkan, mengembangkan dan meningkatkan pengetahuan di bidang-bidang yang muncul dan berkembang dalam studi Ilmu Ekonomi Manajemen termasuk Manajemen Pariwisata dan Perhotelan. Artikel bisa ditulis dalam bahasa Inggris bahasa Indonesia. Indexed by : Journal Sponsors and Partners :
publisher: Lembaga Pengembangan Kinerja Dosen
language: en-US
publication name: Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
issn: 2809-5901
items: Penerapan Strategi Manajemen dalam Meningkatkan Daya Saing Usaha Mikro Kecil dan Menengah (UMKM) di Era Digital
items: Pengaruh Kepemimpinan Transformasional dan Work Life Balance terhadap Motivasi Kerja dengan Beban Kerja sebagai Variabel Mediasi
items: Pengaruh Servicescape, Social Media Marketing, Service Quality, terhadap Minat Beli Ulang di Goldmine Coffee Sunrise
items: Pengaruh Sales Promotion, Live Streaming Shopping, dan Hedonic Consumption terhadap Impulse Buying pada E- Commerce Shopee
items: Pengaruh Customer Relationship Management, Electronic Word of Mouth, dan Online Promotion terhadap Keputusan Pembelian pada Brand Make Up Wardah
items: Analisis Konseptual Kewirausahaan Koperasi dan Peran Lembaga Keuangan Mikro dalam Pemberdayaan Usaha Mikro, Kecil, dan Menengah (UMKM)
items: Peran Teknologi Finansial dalam Mengubah Pola Bisnis dan Sistem Ekonomi Global Kontemporer
items: Pengaruh Skeptisisme Profesional dan Kompetensi Auditor terhadap Audit Judgment dengan Moral Reasoning sebagai Variabel Moderasi
items: Pengaruh Motivasi dan Literasi Perpajakan terhadap Minat Mahasiswa Menjadi Konsultan Pajak dengan Growth Mindset sebagai Moderasi
items: Analisis Perbedaan Pendapatan Pedagang Perempuan Pasca Revitalisasi Pasar Seni Klungkung
items: Pengaruh Pengetahuan Akuntansi, Pengalaman Usaha dan Skala Usaha Terhadap Proses Pengambilan Keputusan pada UMKM di Labuhanbatu
items: Dampak Sosial dari Penerapan Konsep Go Green pada Greenhost Boutique Hotel Yogyakarta
items: Dampak Pariwisata Telaga Ngebel terhadap Ekonomi dan Sosial Budaya Masyarakat Lokal
items: Peran Pemerintah Daerah dalam Pelestarian Budaya Pasola di Kabupaten Sumba Barat
items: Analisis Pengembangan Potensi Pariwisata di Kabupaten Nagekeo dalam Mencapai Pariwisata Berkelanjutan
items: Digitalisasi Lembaga Keuangan Mikro dan Dampaknya terhadap Akses Pembiayaan Usaha Kecil dan Menengah
items: Pengaruh Digital Marketing, Electronic Word of Mouth (e-WOM), dan Kualitas Produk terhadap Keputusan Pembelian Oleh Konsumen Shopee di Kota Batam
items: Pengembangan Supporting System Berbasis Teknologi Pada Kafe Traktir Kopi
items: Pengaruh Inflasi terhadap Tingkat Pengembalian (Real Return) Deposito
items: Fungsi, Perencanaan dan Pengawasan Serta Perbedaan Manajamen Bisnis Perkebunan Maupun Analisa Masalah yang Timbul dalam Manjamen Perkebunan
items: Pengelolaan Sampah dalam Sektor Pariwisata Bali melalui Perspektif Administrasi Publik
items: Formulasi Strategi Manajemen Risiko untuk Meningkatkan Stabilitas Operasional Perbankan Syariah di Indonesia
items: Pengaruh Akuntansi Forensik dan Audit Investigasi terhadap Pengungkapan Kecurangan pada Kantor Akuntan Publik di Jabodetabek
items: https://journalcenter.org/index.php/jempper/article/view/6564
items: Dampak User Generated Content (UGC) dan Brand Equity terhadap Brand Trust
items: Pengaruh Brand Awareness, Brand Image, dan Kualitas Produk terhadap Keputusan Pembelian Mobil Suzuki di Batam
items: Peran Stres Kerja Memediasi Pengaruh Konflik Pekerjaan-Keluarga Terhadap Kepuasan Kerja Karyawan pada LPD Desa Adat Kerobokan
items: Digitalisasi Produk dan Layanan UMKM sebagai Upaya Pengembangan Destinasi Wisata Setu Babakan, Jakarta Selatan
items: Pengaruh Kualitas Pelayanan, Persepsi Nilai dan Citra Merek Terhadap Loyalitas Pelanggan Pengguna Jasa Gojek di Kota Denpasar
items: Desain Model Bisnis Wakaf Produktif Berbasis Komoditas Pertanian Lokal di Sumatera Utara
items: Analisis Pengalaman Wisatawan pada Ruang Publik Pariwisata di Batu Cave Malaysia
items: Pengaruh Penetapan Harga terhadap Kinerja Hotel di Kota Bandung Peran Kepuasan terhadap Traveloka Sebagai Variabel Mediasi
items: Pengaruh Kualitas Produk, Citra Merek dan Promosi terhadap Keputusan Pembelian Honda Beat di Kota Denpasar
items: The Effect of Promotional Brochure Quality on Tourism Promotion in North Nias Regency
items: Pariwisata Kreatif sebagai Strategi Revitalisasi Kawasan Perkotaan di Tangerang
items: Determinasi Kinerja ASN: Analisis Beban Kerja, Kompensasi, dan Mediasi Semangat Kerja
items: Pengaruh Keunikan Produk, Harga dan Sosial Media Marketing terhadap Keputusan Pembelian pada UMKM ASDG Ikat Art Maumere
items: Peran Citra Merek Memediasi Pengaruh Inovasi Produk dan Digital Marketing terhadap Keputusan Pembelian
items: Pengaruh Pencatatan Keuangan dan Penggunaan Fintech terhadap Kinerja Keuangan UMKM dengan Efikasi Diri sebagai Variabel Moderasi
items: Peran Persepsi Kualitas Memediasi Pengaruh Kesesuaian Harga dan Ulasan Pembeli terhadap Keputusan Pembelian Online
items: Peningkatan Loyalitas Pelanggan Melalui Strategi Digital Marketing Pada Wedding Flowsproject Decoration
items: Analisis Dampak Film Ticket to Paradise dalam Penguatan Citra Bali Sebagai Destinasi Wisata Budaya
items: Inflasi, Harga Saham, dan Kinerja Keuangan: Analisis Komparatif Perusahaan Manufaktur BEI pada Masa Pandemi dan Pasca Pandemi COVID-19
items: Peran Kelompok Tani dalam Meningkatkan Produksi Pertanian
items: Peran Pemerintah Daerah Kabupaten Flores Timur dalam Penyelenggaraan Wisata Religius Semana Santa Larantuka
items: Tata Kelola Program Makan Bergizi Gratis di Kota Kupang
items: Pengaruh E-Promotion, E-Wom dan Lokasi Terhadap Kepuasan Konsumen Melalui Keputusan Pembelian sebagai Variabel Intervening pada Toko Elektronik Lubuklinggau
items: Pengaruh Faktor Makroekonomi Terhadap Migrasi Tenaga Kerja Indonesia dalam Perspektif Ekonomi Islam
items: Pengembangan Desa Wisata Berbasis Masyarakat (Community Based Tourism) terhadap Ekonomi Masyarakat di Desa Kembang Kuning Kabupaten Lombok Timur
items: Persepsi Wisatawan Milenial dan Generasi Z Mengenai Kegiatan Konservasi Lingkungan Saat Berwisata

Penerapan Strategi Manajemen dalam Meningkatkan Daya Saing Usaha Mikro Kecil dan Menengah (UMKM) di Era Digital
type: item
description: This study aims to analyze the application of management strategies in enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in the digital era, which is characterized by rapid technological advancement and changing consumer behavior. Digital transformation requires MSMEs to adapt by implementing effective, innovative, and market-oriented management practices. This study employs a descriptive qualitative approach, with data collected through interviews, observations, and documentation involving MSME actors who have utilized digital platforms in their business activities. The findings indicate that the implementation of management strategies, including business planning, human resource management, utilization of digital technology, and digital-based marketing strategies, plays a significant role in improving operational efficiency and business competitiveness. Furthermore, the use of social media and digital marketplaces enables MSMEs to expand market reach and strengthen customer loyalty. However, limited digital literacy and unequal access to technology remain major challenges for some MSMEs. Therefore, continuous support from the government and relevant stakeholders is necessary in the form of training programs, business mentoring, and the provision of adequate digital infrastructure to ensure sustainable competitiveness of MSMEs in the digital era.
creator: Abdul Hafiz
creator: Intan Fahzirah
creator: Nadhilah Nazlah Nst
creator: Fitri Hayati
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-01-26
publication date: 2026-01-26
volume: 5
number: 2
starting page: 1
ending page: 11
doi: 10.55606/jempper.v5i2.6415

Pengaruh Kepemimpinan Transformasional dan Work Life Balance terhadap Motivasi Kerja dengan Beban Kerja sebagai Variabel Mediasi
type: item
description: This study aims to analyze the effect of transformational leadership and work-life balance on the work motivation of female teachers at senior high schools/vocational high schools in Ciledug District, Tangerang City, Banten, with workload as a mediating variable. The research used a survey method with saturated sampling technique on 139 female teachers. Data were collected through a questionnaire that had been tested for validity and reliability. Data analysis was performed using Partial Least Square (PLS) version 4.1.1.2 through outer model evaluation, inner model, and path analysis. The results showed that transformational leadership and work-life balance had a significant effect on work motivation. Transformational leadership and work-life balance were proven to have a significant negative effect on workload. Workload also affected work motivation and acted as a mediating variable in the relationship between transformational leadership and work motivation, as well as between work-life balance and work motivation. The coefficient of determination shows that transformational leadership and work-life balance can explain 42.1% of the variation in workload, while transformational leadership, work-life balance, and workload together explain 38.3% of the variation in work motivation.
creator: Shania Fajriyah
creator: Slamet Mudjijah
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-01-27
publication date: 2026-01-27
volume: 5
number: 2
starting page: 12
ending page: 32
doi: 10.55606/jempper.v5i2.6422

Pengaruh Servicescape, Social Media Marketing, Service Quality, terhadap Minat Beli Ulang di Goldmine Coffee Sunrise
type: item
description: This study examines the effects of servicescape, social media marketing, and service quality on repurchase intention at Goldmine Coffee Sunrise, Sanur, Denpasar, amid the increasingly competitive coffee shop industry and the shift of coffee consumption into a lifestyle-driven activity. A quantitative approach was employed using a structured questionnaire distributed to 105 customers aged ≥17 years who had purchased at least twice; the data were analyzed with SPSS through instrument testing, descriptive statistics, classical assumption tests, and multiple linear regression. The results indicate that all measurement items are valid and reliable, and the regression model meets normality, multicollinearity, and heteroskedasticity assumptions. Partially, servicescape (β = 0.261; p = 0.023), social media marketing (β = 0.602; p = 0.000), and service quality (β = 0.243; p = 0.002) have positive and significant effects on repurchase intention, with social media marketing showing the strongest contribution. Simultaneously, the three independent variables significantly influence repurchase intention (F = 94.598; p = 0.000), explaining 73.0% of the variance (Adjusted R² = 0.730). These findings imply that strengthening the physical service environment, optimizing creative and consistent social media engagement, and maintaining responsive, reliable service are pivotal strategies to enhance customers’ repurchase intention at Goldmine Coffee Sunrise.
creator: Ni Putu Novi Astuti
creator: Anak Agung Putu Agung
creator: I Gusti Ayu Imbayani
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 33
ending page: 50
doi: 10.55606/jempper.v5i2.6425

Pengaruh Sales Promotion, Live Streaming Shopping, dan Hedonic Consumption terhadap Impulse Buying pada E- Commerce Shopee
type: item
description: This study aims to analyze the effect of sales promotion, live streaming shopping, and hedonic consumption on impulse buying in Shopee e-commerce. The rapid growth of e-commerce, supported by intensive promotional strategies and innovative features such as live streaming shopping, has influenced consumer behavior toward spontaneous purchasing decisions. This research employs a quantitative approach using a survey method. Data were collected through questionnaires distributed to 162 respondents who are Shopee users in Denpasar City and have previously made purchases via live streaming shopping. The sampling technique used was purposive sampling. Data analysis was conducted using multiple linear regression with the assistance of SPSS software. The results indicate that sales promotion, live streaming shopping, and hedonic consumption have a positive and significant effect on impulse buying. These findings suggest that more attractive sales promotions, higher interactivity in live streaming shopping, and stronger hedonic consumption motives increase consumers’ tendency to engage in impulsive buying behavior. This study is expected to contribute theoretically to marketing literature and provide practical insights for e-commerce businesses in developing effective marketing strategies.
creator: Putu Devyani
creator: I Gusti Ayu Imbayani
creator: Made Pradnyan Permana Usadi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 51
ending page: 68
doi: 10.55606/jempper.v5i2.6424

Pengaruh Customer Relationship Management, Electronic Word of Mouth, dan Online Promotion terhadap Keputusan Pembelian pada Brand Make Up Wardah
type: item
description: This study aims to analyze the influence of Customer Relationship Management (CRM), Electronic Word of Mouth (E-WOM), and Online Promotion on purchasing decisions for the Wardah make up brand. The research was motivated by fluctuations in Wardah’s sales performance during the 2020–2024 period amid intense competition within the cosmetics industry. This research applied a quantitative approach using a survey method with 112 respondents, who were followers of the Wardah Youth Ambassador Bali Instagram account and users of Wardah products. The sampling technique used was purposive sampling, while data were analyzed through multiple linear regression using the SPSS software. The findings reveal that Customer Relationship Management have a positive but not significant effect, meanwhile Electronic Word of Mouth, and Online Promotion each have a positive and significant effect on purchasing decisions, both partially and simultaneously. These results indicate that effective CRM strategies, positive online reviews, and consistent online promotions can increase consumers’ purchasing decisions toward Wardah make-up products.
creator: Kadek Sinta Purnama Sari
creator: I Gusti Ayu Imbayani
creator: Made Pradnyan Permana Usadi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 69
ending page: 83
doi: 10.55606/jempper.v5i2.6423

Analisis Konseptual Kewirausahaan Koperasi dan Peran Lembaga Keuangan Mikro dalam Pemberdayaan Usaha Mikro, Kecil, dan Menengah (UMKM)
type: item
description: This study aims to analyze the conceptual relationship between cooperative entrepreneurship and the role of Microfinance Institutions (MFIs) in empowering Micro, Small, and Medium Enterprises (MSMEs) as a crucial pillar of the national economy. The study employs a literature review method by examining more than 20 national and international publications released between 2020 and 2025. The literature review is conducted systematically to synthesize key findings related to strengthening the institutional capacity of cooperatives, the strategic role of MFIs in enhancing financial inclusion, and the forms of synergy that can be developed between these two institutions in promoting community-based economic development. The results indicate that cooperative entrepreneurship contributes significantly to increasing business productivity, fostering innovation, and strengthening the economic independence of members through the optimization of social capital, organizational governance, and managerial capacity building. Furthermore, MFIs play an essential role in providing sustainable access to financing that aligns with the characteristics and needs of MSMEs. This study proposes an integrative conceptual model that explains how collaboration between cooperative entrepreneurship and MFIs can create a more sustainable, inclusive, and competitive MSME empowerment process. The findings are expected to serve as both an academic and practical foundation for the development of public policies and the formulation of more effective community economic empowerment strategies oriented toward long-term development.
creator: Aryadino Anggara
creator: Muhammad Faiz
creator: M. Darul Aswad Saragih
creator: Fitri Hayati
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-01-28
publication date: 2026-01-28
volume: 5
number: 2
starting page: 84
ending page: 97
doi: 10.55606/jempper.v5i2.6442

Peran Teknologi Finansial dalam Mengubah Pola Bisnis dan Sistem Ekonomi Global Kontemporer
type: item
description: This study examines the role of financial technology (fintech) in transforming business models and the contemporary global economic system. The rapid development of fintech has driven significant changes in the financial sector through innovations in digital payment systems, technology-based financing, online investment platforms, and the use of artificial intelligence and big data analytics. These developments have not only improved operational efficiency and accessibility of financial services but have also shifted conventional business models toward more digital, inclusive, and competitive ecosystems. This research employs a literature review method by analyzing scientific journals, institutional reports, and relevant publications related to fintech and the global economy. The findings indicate that fintech contributes to increased financial inclusion, accelerates cross-border transaction flows, and supports the integration of global financial markets. However, the expansion of fintech also presents new challenges, including data security risks, regulatory disparities among countries, and potential disruptions to traditional financial institutions. Therefore, adaptive and collaborative regulatory frameworks are essential to ensure that fintech development supports the stability and sustainability of the global economic system. This study is expected to provide insights for academics, policymakers, and practitioners in understanding the dynamic role of fintech in the modern global economy.
creator: Yustina Siagian
creator: Viony Natasya Napitupulu
creator: Tanti Sitompul
creator: Jeremy Sitorus
creator: Hamonangan Siallagan
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 98
ending page: 109
doi: 10.55606/jempper.v5i2.6443

Pengaruh Skeptisisme Profesional dan Kompetensi Auditor terhadap Audit Judgment dengan Moral Reasoning sebagai Variabel Moderasi
type: item
description: Audit judgment is an auditor’s professional decision that plays a critical role in maintaining the quality and credibility of audit outcomes; however, in practice it remains influenced by various individual auditor factors. This study aims to examine the effects of professional skepticism and auditor competence on audit judgment, with moral reasoning as a moderating variable. A quantitative approach was employed by distributing questionnaires to 70 auditors working in Public Accounting Firms in Bali Province, selected using purposive sampling. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. The results indicate that auditors’ professional skepticism does not have a significant effect on audit judgment, whereas auditor competence has a positive and significant effect on audit judgment. In addition, moral reasoning is found to moderate the relationship between professional skepticism and audit judgment as well as the relationship between auditor competence and audit judgment. These findings suggest that moral considerations play an important role in strengthening audit decision-making, particularly when combined with auditors’ competence and professional attitudes. Theoretically, this study supports Attribution Theory and Kohlberg’s Moral Development Theory in explaining how individual factors and moral considerations shape audit judgment that is integrity-driven and oriented toward the public interest.
creator: Dewa Ayu Arita Sri Patni
creator: I Nyoman Gede Arya Diatmika
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 110
ending page: 126
doi: 10.55606/jempper.v5i2.6427

Pengaruh Motivasi dan Literasi Perpajakan terhadap Minat Mahasiswa Menjadi Konsultan Pajak dengan Growth Mindset sebagai Moderasi
type: item
description: This study aims to analyze the effects of motivation and tax literacy on accounting students’ interest in pursuing a career as a tax consultant, with growth mindset as a moderating variable. The study is motivated by inconsistencies in prior findings and the need to better understand the cognitive and psychological factors underlying students’ career interests. A quantitative approach was employed using a survey method by distributing questionnaires to undergraduate accounting students from six universities in Denpasar City. Purposive sampling was applied, yielding 368 respondents. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS version 4. The results show that tax literacy and motivation have positive and significant effects on students’ interest in becoming tax consultants. Furthermore, growth mindset significantly moderates the effect of motivation on students’ interest, but does not moderate the effect of tax literacy on students’ interest. These findings indicate that tax knowledge is sufficiently strong to directly shape interest, whereas growth mindset primarily strengthens students’ motivational drive. Theoretically, this study supports the Theory of Planned Behavior (TPB) by demonstrating that cognitive and psychological factors play an important role in shaping career intentions. Practically, the findings are expected to inform universities in designing learning strategies and career development initiatives in the field of taxation.
creator: Ni Putu Meisintha Ananda Saputri
creator: I Nyoman Gede Arya Diatmika
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 127
ending page: 146
doi: 10.55606/jempper.v5i2.6429

Analisis Perbedaan Pendapatan Pedagang Perempuan Pasca Revitalisasi Pasar Seni Klungkung
type: item
description: After the revitalization of Pasar Seni Klungkung, several traders particularly female traders experienced a decline in income due to changes in kiosk layout and unstable consumer traffic. Buyers needed time to adjust to the new market arrangement, resulting in lower transaction activity compared to the period before revitalization. This study aims to analyze the differences in income of female traders before and after the revitalization and to identify the factors influencing these changes. The research employs a quantitative approach with data collected through questionnaires and in-depth interviews with market management. Data analysis was conducted using the Wilcoxon test to determine significant changes in income. The results indicate a clear difference in the income of female traders before and after the revitalization, with post-revitalization income tending to decrease. These findings suggest that the post-revitalization adaptation period affects traders’ economic stability and highlights the need for market management strategies that are more responsive to consumer visitation patterns.
creator: I Kadek David Sandi Jaya
creator: Ni Made Tisnawati
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 147
ending page: 165
doi: 10.55606/jempper.v5i2.6463

Pengaruh Pengetahuan Akuntansi, Pengalaman Usaha dan Skala Usaha Terhadap Proses Pengambilan Keputusan pada UMKM di Labuhanbatu
type: item
description: This study aims to analyze the influence of accounting knowledge, business experience, and business scale on the decision-making process of Micro, Small, and Medium Enterprises (MSMEs) in Labuhanbatu Regency. The population in this study was 96 MSMEs in the trade sector. The study used primary data obtained through questionnaires distributed to business owners. The analytical method used was multiple linear regression analysis with the assistance of SPSS software. The results indicate that accounting knowledge has a significant influence on MSME decision-making, as an understanding of accounting helps business owners evaluate their financial condition and determine strategic steps. Meanwhile, business experience did not have a significant effect on decision-making. On the other hand, business scale was shown to have a significant influence on decision-making, as the larger the business scale, the more complex the decisions that must be made. This research is expected to provide considerations for improving the quality of MSME management.
creator: Suci Nurindah Sari
creator: Mulya Rafika
creator: Mulkan Ritonga
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 166
ending page: 183
doi: 10.55606/jempper.v5i2.6471

Dampak Sosial dari Penerapan Konsep Go Green pada Greenhost Boutique Hotel Yogyakarta
type: item
description: This study aims to analyze the social impact of the Go Green concept implemented at Greenhost Boutique Hotel Yogyakarta using the Global Sustainable Tourism Council (GSTC) indicators. A qualitative descriptive approach was applied through interviews, observations, and documentation involving hotel management, employees, local community members, and small business owners. The findings reveal that Greenhost’s sustainability practices not only focus on environmental efficiency but also emphasize community empowerment, inclusive employment, and cultural preservation. The hotel creates significant social value by supporting local micro and small enterprises (MSMEs), providing job opportunities for local residents, and collaborating with artists to promote cultural identity. These initiatives foster strong social cohesion and mutual benefits between the hotel and the surrounding community. The results contribute to understanding how socially driven sustainability practices can enhance destination resilience and provide a model for other hotels seeking to implement the GSTC framework effectively.
creator: Elisabeth Fifi Siswanti
creator: Nur Widiyanto
creator: Kiki Rizki Makiya
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 184
ending page: 196
doi: 10.55606/jempper.v5i2.6486

Dampak Pariwisata Telaga Ngebel terhadap Ekonomi dan Sosial Budaya Masyarakat Lokal
type: item
description: This study aims to analyze the impact of tourism in Telaga Ngebel, Ponorogo Regency, on the income of the local community and the socio-cultural changes that occur. Using a qualitative approach, data were collected through in-depth interviews and field observations conducted in March–April 2025. Data analysis was performed using the Miles and Huberman interactive model, strengthened through source and method triangulation. From an economic perspective, the findings show that the increase in the number of tourists has a significant contribution to the rise in local income. This condition encourages the development of entrepreneurial activities through the establishment of new businesses, both in the informal sector (street vendors) and formal sector (hotels and food services). This development has led to job creation and improved economic well-being for the community. From a socio-cultural perspective, tourism functions as a means of promoting local culture, including arts, traditions, and regional cuisine. Interactions with tourists also raise the awareness and pride of the community toward their cultural heritage, which indirectly supports preservation efforts. However, the study also found that some members of the community resist change, choosing to maintain local traditions and values amidst the flow of modernization.
creator: Sehlfi Ma’rifatil Laili
creator: Sabda Elisa Priyanto
creator: Maya Dewi Savitri
creator: Dyah Wahyuning Tyas
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-01-30
publication date: 2026-01-30
volume: 5
number: 2
starting page: 197
ending page: 209
doi: 10.55606/jempper.v5i2.6490

Peran Pemerintah Daerah dalam Pelestarian Budaya Pasola di Kabupaten Sumba Barat
type: item
description: Pasola is a traditional cultural ritual of the people of West Sumba Regency, which holds strong historical, social, and spiritual values and also has significant potential as a cultural tourism attraction. However, its sustainability faces several challenges, including the shift from sacred meaning to tourism commodification, limited infrastructure, and suboptimal policy implementation. This study aims to analyze the role of the local government in preserving Pasola culture using the theoretical framework of government roles as regulator, dynamizer, and facilitator. This research employs a qualitative descriptive approach. Data were collected through interviews, observation, and document analysis, and analyzed using the interactive model of Miles and Huberman. The findings indicate that the West Sumba Regency Government has performed its roles relatively well. As a regulator, the government has established regulations, safety standards, and cultural promotion policies. As a dynamizer, it has encouraged community participation through cultural calendars, the formation of cultural preservation teams, and cultural education programs. As a facilitator, the government has provided financial support, infrastructure, health services, and collaboration with the private sector. Nevertheless, challenges remain in terms of policy implementation, particularly regarding safety management, equitable distribution of assistance, infrastructure quality, and consistent application of standard operating procedures. This study concludes that stronger coordination, capacity building, and continuous evaluation are essential to ensure effective, sustainable cultural preservation while maintaining the sacred values of Pasola.
creator: Jeskhial Marton Raga Namu
creator: Hendrik Toda
creator: David Wilfrid Rihi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 210
ending page: 219
doi: 10.55606/jempper.v5i2.6508

Analisis Pengembangan Potensi Pariwisata di Kabupaten Nagekeo dalam Mencapai Pariwisata Berkelanjutan
type: item
description: The development of culture-based tourism grounded in local wisdom is an important strategy to improve community welfare while preserving cultural and environmental sustainability. Desa Adat Tutubhada in Nagekeo Regency possesses strong cultural and natural tourism potential; however, its management still faces several challenges. This study aims to analyze the implementation of sustainable tourism principles in the development of tourism potential in Desa Adat Tutubhada. The research employed a qualitative approach using a case study method. Data were collected through in-depth interviews, field observations, and documentation, with informants selected purposively, including local government officials, village managers, and indigenous community members. Data analysis was conducted interactively through data reduction, data display, and conclusion drawing, supported by source and technique triangulation to ensure validity. The findings indicate that tourism development in Desa Adat Tutubhada has begun to reflect sustainable tourism principles. The economic aspect is shown through the provision of tourism facilities and the development of local cultural-based enterprises; the socio-cultural aspect is maintained through the strong role of indigenous communities in preserving traditions and cultural values; and the environmental aspect is supported by local wisdom and environmental education. Nevertheless, challenges remain regarding facility quality, tourism promotion, and institutional strengthening. Therefore, enhancing community capacity, improving governance, and strengthening institutional synergy are necessary to achieve optimal and competitive sustainable tourism development.
creator: Aurelius Siga
creator: Maria M. Lino
creator: Theny I. B. K. Pah
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 220
ending page: 229
doi: 10.55606/jempper.v5i2.6509

Digitalisasi Lembaga Keuangan Mikro dan Dampaknya terhadap Akses Pembiayaan Usaha Kecil dan Menengah
type: item
description: This study examines the role of digitalization of Microfinance Institutions (MFIs) in increasing access to financing for Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The study was conducted through a literature review of more than 20 scientific articles, policy reports, and previous research results published between 2020 and 2025. The results indicate that the implementation of digitalization in MFIs can accelerate the financing service process, reduce operational costs, and expand service reach to remote areas previously difficult to reach by conventional financial institutions. The use of technologies such as digital lending, digital credit scoring, and electronic transaction recording has been proven to increase operational efficiency and the accuracy of MSME business feasibility analysis. However, the implementation of digitalization still faces various obstacles, including low levels of digital literacy among MSMEs, limited human resources in MFIs, and increased risks to data security and protection. Therefore, this study emphasizes the importance of strengthening digital infrastructure, increasing human resource capacity, and strategic collaboration between MFIs and fintech companies to realize inclusive and sustainable MSME financing.
creator: Farisah Keke Nola Padang
creator: Fitri Hayati
creator: Dimas Ardika
creator: M. Fikri Tanjung
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 230
ending page: 245
doi: 10.55606/jempper.v5i2.6489

Pengaruh Digital Marketing, Electronic Word of Mouth (e-WOM), dan Kualitas Produk terhadap Keputusan Pembelian Oleh Konsumen Shopee di Kota Batam
type: item
description: Consumer behavior is changing as a result of the growth of e-commerce, especially when it comes to skincare items sold on marketplaces. Digital marketing tactics and information that circulates online now have an impact on purchasing decisions in addition to product attributes. The purpose of this study is to examine how digital marketing, electronic word-of-mouth (e-WOM), and product quality affect Scarlett customers' decisions to buy on Shopee in Batam City. Customers who have bought Scarlett items through Shopee are given surveys to complete in order to gather data for the quantitative approach. This study used a quantitative survey approach involving 100 respondents who had previously purchased Scarlett products through Shopee in Batam City. The collected data were analyzed using multiple linear regression to examine the partial and simultaneous effects of the proposed variables. The analysis's findings show that digital marketing significantly and favorably influences consumers' decisions to buy. Electronic word-of-mouth also has a favorable and noteworthy impact, suggesting that customer reviews and experiences are crucial information sources in forming consumer confidence and trust. Additionally, although it contributes less than other factors, product quality has been demonstrated to have a favorable and substantial impact on purchase decisions. Concurrently, differences in Scarlett customers' Shopee purchases in Batam City may be explained by digital marketing, e-WOM, and product quality. These results suggest that purchase decisions on marketplace platforms are significantly influenced by efficient digital marketing tactics, competent administration of customer reviews, and reliable product quality.
creator: Meilin Swastikasari
creator: Winda Evyanto
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 246
ending page: 262
doi: 10.55606/jempper.v5i2.6510

Pengembangan Supporting System Berbasis Teknologi Pada Kafe Traktir Kopi
type: item
description: This study aims to examine and develop a technology-based supporting system by utilizing the Loyverse application to support operations at Traktir Kopi Cafe. In the digital era, the implementation of Management Information Systems (MIS) has become a primary pillar for MSMEs to transform conventional business models into modern ones through accurate data processing and overall operational efficiency. The primary issue identified prior to development was the reliance on manual methods prone to human error and the functional limitations of the free version of Loyverse, such as non-real-time stock recording and lack of detailed sales reports. The research methodology employs a descriptive qualitative method with a survey approach and Project-Based Learning (PjBL) stages. Data were collected through field observations, documentation, and in-depth interviews with employees at the Traktir Kopi location in Srengseng Sawah. The results indicate that upgrading the Loyverse system to the paid version provides a significant impact, including automated stock management, comprehensive sales reports for turnover analysis, and more structured employee performance monitoring. In conclusion, developing a technology-based supporting system through Loyverse not only accelerates transaction processes but also serves as a strategic data center that supports managerial decision-making and enhances customer satisfaction through more personalized and efficient service
creator: Liana Oyi Aulia Rachmansyah
creator: Micky Prihanjaya Mocka
creator: Melani Putri Rahmadani
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 263
ending page: 273
doi: 10.55606/jempper.v5i2.6502

Pengaruh Inflasi terhadap Tingkat Pengembalian (Real Return) Deposito
type: item
description: This study aims to examine the effect of inflation on deposit development using a literature review approach. Data were obtained from previous empirical studies, academic books, official reports, and other relevant scientific publications related to inflation and banking performance. The analysis indicates that inflation has a significant influence on the real return of bank deposits. When inflation increases and exceeds the interest rates offered by banks, the real yield on deposits becomes negative, thereby reducing their attractiveness as a savings and store-of-value instrument. Under such conditions, depositors tend to reallocate their funds to alternative investment instruments, such as gold, bonds, or stocks, which are perceived to provide better protection against inflation. This shift in investment behavior can lead to a decline in deposit growth and reduce banks’ third-party funds (DPK), potentially affecting banking liquidity and financial stability. The findings emphasize that inflation is a crucial macroeconomic variable that shapes saving behavior, influences deposit mobilization, and determines the stability of banking funding sources. Therefore, maintaining price stability is essential to support sustainable deposit growth and strengthen the resilience of the banking sector.
creator: Yanti Enjelika Hutasoit
creator: Yanti Octacia Selvianica Sigalingging
creator: May Artha Pakpahan
creator: Sastri Erpina Sinaga
creator: Hamonangan Siallagan
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 274
ending page: 288
doi: 10.55606/jempper.v5i2.6531

Fungsi, Perencanaan dan Pengawasan Serta Perbedaan Manajamen Bisnis Perkebunan Maupun Analisa Masalah yang Timbul dalam Manjamen Perkebunan
type: item
description: Business management in oil palm plantations is a process of managing resources to achieve optimal productivity within an industry that is highly dependent on natural factors. This article conducts a literature review on the concept and functions of plantation business management, its differences from business management in other sectors, as well as planning and control aspects based on Good Agricultural Practices (GAP). Using a review approach of recent scholarly journals, the article identifies key challenges, including dependence on natural conditions, long production cycles, and environmental considerations, and presents solutions grounded in scientific evidence. The findings indicate that strategic planning and digitally based monitoring can enhance efficiency and sustainability in oil palm plantations.
creator: Chandara Putri
creator: Dewi Sitohang
creator: Riki Siringo-Ringo
creator: Satrio Ananto
creator: Saleh Sitompul
creator: Putra Sinulingga
creator: Marzuti Isra
creator: Suhendri Suhendri
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 289
ending page: 302
doi: 10.55606/jempper.v5i2.6539

Pengelolaan Sampah dalam Sektor Pariwisata Bali melalui Perspektif Administrasi Publik
type: item
description: Tourism is a leading sector in Bali Province that significantly contributes to the regional economy. However, rapid tourism growth has also generated environmental problems, particularly the increasing volume of waste in tourist areas. This study aims to examine waste management in Bali’s tourism sector from the perspective of Public Administration. The research method employed is a literature review by analyzing five academic journals related to waste issues and sustainable tourism. The findings indicate that waste problems in Bali are caused not only by high tourist activities but also by weak policy implementation, poor inter-institutional coordination, and low community participation. From a public administration perspective, waste management requires the government’s role as policy maker, regulator, and effective public service provider. The application of good governance principles, multi-stakeholder collaboration, and institutional capacity building are essential in achieving sustainable tourism in Bali. This study emphasizes that waste management is a crucial component of tourism governance that must be integrated into regional public policies.
creator: Ni Putu Tirka Widanti
creator: I Kadek Pageh Artha Widianta Putra
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 303
ending page: 308
doi: 10.55606/jempper.v5i2.6546

Formulasi Strategi Manajemen Risiko untuk Meningkatkan Stabilitas Operasional Perbankan Syariah di Indonesia
type: item
description: Islamic banking in Indonesia has shown positive growth; however, it continues to face various risks that may affect operational stability. The distinctive characteristics of Islamic banking, which are based on profit-sharing principles and Sharia compliance, require the implementation of comprehensive and integrated risk management. This study aims to formulate risk management strategies to enhance the operational stability of Islamic banking in Indonesia. The research employs a qualitative descriptive approach through a literature review of academic books, scholarly journal articles, and official reports and regulations issued by the Financial Services Authority, Bank Indonesia, and related institutions. The findings indicate that financing risk, liquidity risk, operational risk, and Sharia compliance risk are the main risks influencing the operational stability of Islamic banks, with financing risk being the most dominant. The implementation of integrated risk management aligned with good corporate governance, effective Sharia supervision, human resource development, and the utilization of information technology plays a crucial role in strengthening operational stability. This study highlights that risk management functions not only as a control mechanism but also as a strategic instrument in supporting the sustainability of Islamic banking in Indonesia.
creator: Albi Wahyu Ramadhan
creator: Muhammad Munawwirul Hayat
creator: Zultoni Lubis
creator: Devita Azwi Nurahma
creator: Dwi Artika Urbasari
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 309
ending page: 320
doi: 10.55606/jempper.v5i2.6553

Pengaruh Akuntansi Forensik dan Audit Investigasi terhadap Pengungkapan Kecurangan pada Kantor Akuntan Publik di Jabodetabek
type: item
description: This paper aims to analyze the influence of forensic accounting and investigative auditing on fraud disclosure. This paper uses a quantitative approach with a causality research type. Data were obtained by distributing questionnaires to 80 auditors working at Public Accounting Firms (KAP) in the Greater Jakarta area. The data analysis techniques used were simple and multiple linear regression analysis. The paper shows that forensic accounting has a positive and significant effect on fraud disclosure. Investigative auditing also has a positive and significant effect on fraud disclosure. Simultaneously, both independent variables contribute to the dependent variable, with an Adjusted R² value of 41.6%. This indicates that forensic accounting and investigative auditing together can explain 41.6% of the fraud disclosure variable, with the remainder influenced by other factors in this study. This study implies that the effective implementation of forensic accounting and investigative auditing can improve auditors' ability to detect and disclose fraud. Therefore, business entities and financial auditing institutions are expected to strengthen auditor competencies in both areas to improve financial transparency and accountability.
creator: Devina Mutiara Sahilah
creator: Eko Cahyo Mayndarto
creator: Shofia Asry
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 321
ending page: 331
doi: 10.55606/jempper.v5i2.6563

https://journalcenter.org/index.php/jempper/article/view/6564
type: item
title: Pengaruh Kinerja Lingkungan dan Penerapan Akuntansi Manajemen Lingkungan terhadap Kinerja Keuangan pada Perusahaan Manufaktur Sub Sektor Makanan dan Minuman yang Terdaftar di Bursa Efek Indonesia Tahun 2019-2024
description: This study examines the effect of environmental performance and the application of environmental management accounting on financial performance in food & beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange from 2019 to 2024. The study uses quantitative data, sourced from secondary data such as annual reports, the Ministry of Environment and Forestry website, and company websites. A purposive sampling method was applied to select 14 companies for a 6-year observation period, resulting in 79 data points after the outlier process. Data were analyzed using descriptive statistics, classical assumption tests, multiple linear regression, and hypothesis testing via SPSS version 25. The results indicate that both environmental performance and environmental management accounting affect financial performance. The simultaneous F test showed a significance value of 0.023 < 0.05, meaning both variables influence the dependent variable. The first partial hypothesis test revealed that environmental performance (X1) significantly affects financial performance (Y) with a significance value of 0.006 < 0.05. In contrast, the second partial hypothesis test found that the application of environmental management accounting (X2) does not affect financial performance (Y) with a significance value of 0.771 > 0.05. The coefficient of determination was 0.390, suggesting that 39% of the financial performance is explained by the two independent variables, while the remaining 61% is influenced by other factors.
creator: Meida Widianingrum
creator: Sairun Simanullang
creator: Ida Harahap
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 332
ending page: 342
doi: 10.55606/jempper.v5i2.6564

Dampak User Generated Content (UGC) dan Brand Equity terhadap Brand Trust
type: item
description: The rapid growth of the digital era has driven businesses to utilize social media as an effective and efficient marketing tool. One influential form of content in digital marketing is User-Generated Content (UGC), which has been proven to shape consumer perception and trust toward a brand. This study aims to examine the influence of UGC and Brand Equity on Brand Trust in the case of a local cosmetic brand, Instaperfect. A quantitative approach was employed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS software. The population in this study consisted of women residing in West Jakarta who had purchased Instaperfect products after seeing them on social media. The sampling technique used was purposive sampling with a total of 105 respondents. The results revealed that UGC has a significant positive effect on both Brand Equity and Brand Trust, while Brand Equity does not have a significant effect on Brand Trust. These findings suggest that consumer trust is more influenced by authentic user experiences shared through UGC rather than brand image alone. This study contributes to the business sector by offering strategic insights on leveraging usergenerated content to enhance Brand Trust and consumer loyalty in the digital age.
creator: Linah Destianah
creator: Nina Nurhasanah
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 343
ending page: 354
doi: 10.55606/jempper.v5i2.6561

Pengaruh Brand Awareness, Brand Image, dan Kualitas Produk terhadap Keputusan Pembelian Mobil Suzuki di Batam
type: item
description: This study examines the influence of Brand Awareness, Brand Image, and Product Quality on purchasing decisions for Suzuki cars in Batam City. The research applies a quantitative approach using a survey method by distributing structured questionnaires to respondents. The sampling technique employed is simple random sampling, involving 100 respondents who have previously purchased Suzuki cars in Batam, without limitations related to age or gender. The collected data were processed and analyzed using statistical techniques to determine the relationships and levels of influence among the research variables. The findings reveal that Brand Awareness, Brand Image, and Product Quality each have a positive and statistically significant effect on consumers’ purchasing decisions. These results indicate that stronger brand recognition, favorable brand perception, and higher perceived product quality contribute substantially to increasing consumers’ intention and confidence in purchasing Suzuki vehicles. Consequently, companies are encouraged to strengthen brand promotion strategies, maintain a positive brand reputation, and consistently improve product quality to enhance competitiveness and attract more potential consumers in the automotive market.
creator: Gabriel Hadinata
creator: Tiurniari Purba
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 355
ending page: 376
doi: 10.55606/jempper.v5i2.6538

Peran Stres Kerja Memediasi Pengaruh Konflik Pekerjaan-Keluarga Terhadap Kepuasan Kerja Karyawan pada LPD Desa Adat Kerobokan
type: item
description: This study aims to analyze the influence of work-family conflict on job satisfaction, the influence of job stress on job satisfaction, and the role of job stress as a mediating variable in the relationship between work-family conflict and job satisfaction. This study used a quantitative approach with a sample of 58 respondents. Data collection was conducted using a questionnaire, while data analysis included validity tests, reliability tests, classical assumption tests, path analysis, and mediation tests. The results showed that work-family conflict had a negative and significant effect on job satisfaction and a positive and significant effect on job stress. Furthermore, job stress was shown to have a negative and significant effect on job satisfaction. The mediation test showed that job stress acted as a competitive partial mediator in the relationship between work-family conflict and job satisfaction. These findings emphasize the importance of managing work-family conflict and job stress to improve employee job satisfaction
creator: Made Bagus Satrya Yudistira
creator: Ida Bagus Ketut Surya
creator: I Gede Riana
creator: I Gde Ketut Warmika
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 377
ending page: 395
doi: 10.55606/jempper.v5i2.6586

Digitalisasi Produk dan Layanan UMKM sebagai Upaya Pengembangan Destinasi Wisata Setu Babakan, Jakarta Selatan
type: item
description: This study examines the role of digitalizing micro, small, and medium enterprises (MSMEs) products and services in supporting the development of Setu Babakan as a cultural tourism destination in South Jakarta. The background of this research is the increasing demand for digital-based tourism services alongside the limited digital adoption among cultural-based MSMEs. The objective of this study is to analyze the extent, dynamics, and implications of digitalization implemented by MSMEs in Setu Babakan. This research employs a qualitative descriptive approach with a case study design. Data were collected through in-depth interviews, field observations, and documentation. The findings reveal that digitalization contributes positively to expanding promotional reach, improving transaction convenience through non-cash payments, and strengthening destination attractiveness. However, digital adoption remains uneven due to limitations in digital literacy, infrastructure, and continuous assistance. The study implies that integrated digital strategies and sustained stakeholder collaboration are essential to enhance MSME resilience and support sustainable cultural tourism development.
creator: Nabila Rahmawati
creator: Nayra Faziela Putri Dinanti
creator: Nayyara Muhayya
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 396
ending page: 408
doi: 10.55606/jempper.v5i2.6601

Pengaruh Kualitas Pelayanan, Persepsi Nilai dan Citra Merek Terhadap Loyalitas Pelanggan Pengguna Jasa Gojek di Kota Denpasar
type: item
description: Customer loyalty is a critical determinant of service sustainability amid increasingly dynamic competition in the online ride-hailing industry. This study aims to examine the effects of service quality, perceived value, and brand image on customer loyalty among Gojek users in Denpasar City. The research employed an associative quantitative approach with purposive sampling of 150 respondents, namely Gojek users residing in Denpasar who used the application at least once a week. Data were collected through a Likert-scale questionnaire, interviews, and documentation. The research instrument met validity and reliability criteria, and the data were analyzed using multiple linear regression along with classical assumption tests. The results indicate that service quality has a positive and significant effect on customer loyalty (β = 0.240; p < 0.05), perceived value has a positive and significant effect on customer loyalty (β = 0.326; p < 0.05), and brand image has a positive and significant effect on customer loyalty (β = 0.413; p < 0.05). Simultaneously, these three variables explain 69.4% of the variance in customer loyalty (Adjusted R² = 0.694), and the model is considered fit (F = 113.659; p < 0.05). These findings suggest that strengthening brand image, improving service quality, and enhancing customers’ perceived value should be prioritized as key strategies for Gojek to maintain user loyalty in Denpasar City.
creator: I Kadek Adi Suradana
creator: I Gusti Ayu Imbayani
creator: Made Pradnyan Permana Usadi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 409
ending page: 428
doi: 10.55606/jempper.v5i2.6587

Desain Model Bisnis Wakaf Produktif Berbasis Komoditas Pertanian Lokal di Sumatera Utara
type: item
description: Productive waqf is an Islamic social finance instrument with significant potential to support sustainable economic development for the community. However, the management of waqf in Indonesia is still dominated by a consumptive approach, resulting in suboptimal economic impacts on the real sector and community empowerment. One strategic sector relevant to the development of productive waqf is the local agricultural sector, particularly in North Sumatra, which has potential land and superior commodities. Integrating waqf with the agricultural sector is expected to create added economic value, improve farmers' welfare, and strengthen regional food security. This study aims to design a business model for productive waqf based on local agricultural commodities using the Business Model Canvas approach. The research method employed is applied qualitative research with a case study on Lumbung Wakaf Sumatera Utara. Data collection was carried out through field observation, in-depth interviews, documentation, and Focus Group Discussions. The results of the study indicate that the management of agricultural waqf still faces limitations in the managerial capacity of nazhir and access to capital.
creator: Muhammad Zuardi
creator: Irma Suryani Lubis
creator: Indri Dithisari
creator: Lia Hartika
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 429
ending page: 437
doi: 10.55606/jempper.v5i2.6593

Analisis Pengalaman Wisatawan pada Ruang Publik Pariwisata di Batu Cave Malaysia
type: item
description: This study aims to analyze the influence of cleanliness, supporting facilities, and accessibility on tourists’ experience and satisfaction in the tourism public space of Batu Caves, Malaysia. A quantitative method was employed, distributing questionnaires to 73 tourists. The research instrument used a Likert scale, which was validated and tested for reliability before being analyzed descriptively. The findings show that all three variables received high average scores ranging from 3.90 to 4.16, suggesting that tourists perceive the cleanliness, supporting facilities, and accessibility of Batu Caves to be in good condition. Cleanliness and accessibility received the highest evaluations, while supporting facilities were also considered adequate. These factors collectively contributed to high levels of tourist experience and satisfaction, which ranged from 4.04 to 4.15. The study concludes that the quality of public space plays a significant role in shaping tourist satisfaction. Proper management of cleanliness, amenities, and accessibility helps create a positive environment that enhances the overall tourist experience.
creator: Ahmad Syukron Syahbana
creator: Lady Khania Cahya R. S
creator: Laudza Ahmad Zaki
creator: Maulana Hasan As’ariy
creator: Tri Wulan Setiawati
creator: Eva Azkiyatur Rifi’iyah
creator: Ridwan Robbani
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-05
publication date: 2026-02-05
volume: 5
number: 2
starting page: 438
ending page: 451
doi: 10.55606/jempper.v5i2.6594

Pengaruh Penetapan Harga terhadap Kinerja Hotel di Kota Bandung Peran Kepuasan terhadap Traveloka Sebagai Variabel Mediasi
type: item
description: Hotel dependency on digital platforms such as Traveloka continues to increase, whether in setting prices, attracting customers, or managing operations. This study aims to analyze the effect of pricing strategies on hotel performance in Bandung City, with hotel satisfaction as a mediating variable. The research employs a quantitative method using Structural Equation Modeling (SEM) with a Partial Least Squares (SmartPLS) approach. Data were collected from 30 respondents who are hotel employees using the Traveloka platform. The research instrument was developed based on theoretical indicators and tested through outer loading analysis, validity, reliability, multicollinearity, path analysis, and mediation testing. The results indicate that pricing strategies have a positive and significant effect on hotel satisfaction and company performance. Hotel satisfaction also significantly influences company performance. Furthermore, the mediation test shows that hotel satisfaction partially mediates the relationship between pricing strategies and company performance (p = 0.019). The pricing strategies implemented through Traveloka not only have a direct impact on hotel performance but also an indirect effect through increased partner hotel satisfaction.
creator: Muhammad Hari
creator: Rahmat Priyanto
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-07
publication date: 2026-02-07
volume: 5
number: 2
starting page: 452
ending page: 469
doi: 10.55606/jempper.v5i2.6631

Pengaruh Kualitas Produk, Citra Merek dan Promosi terhadap Keputusan Pembelian Honda Beat di Kota Denpasar
type: item
description: This study aims to analyze the influence of product quality, brand image, and promotion on purchasing decisions for Honda BeAT motorcycles in Denpasar City. This study uses a quantitative approach with a causality research design to test the causal relationship between variables. The sampling technique used was purposive sampling with a total of 150 respondents, namely Honda BeAT motorcycle users who have income and are domiciled in Denpasar City. Data collection was carried out through the distribution of structured questionnaires compiled using a five-point Likert scale to measure respondents' perceptions of the research variables. The data obtained were then analyzed using multiple linear regression methods to determine the influence of each independent variable on purchasing decisions, both partially and simultaneously. The results showed that product quality, brand image, and promotion had a positive and significant influence on purchasing decisions for Honda BeAT motorcycles. Partially, each variable has a real contribution in encouraging consumers to make purchases. Simultaneously, the three variables together have a significant influence on purchasing decisions. These findings indicate that improving product quality, strengthening positive brand image, and implementing effective promotional strategies are important factors in increasing consumer interest and purchasing decisions for the Honda BeAT in Denpasar City.
creator: Afton Irawan Parmono
creator: Putu Irma Yunita
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-07
publication date: 2026-02-07
volume: 5
number: 2
starting page: 470
ending page: 488
doi: 10.55606/jempper.v5i2.6626

The Effect of Promotional Brochure Quality on Tourism Promotion in North Nias Regency
type: item
description: This study aims to analyze the effect of tourism promotion brochure quality on tourism promotion in North Nias Regency. A quantitative approach with a causal research design was employed using a survey method. The respondents consisted of 50 individuals who had read or been exposed to official tourism promotion brochures and were selected through purposive sampling. Data were collected using a structured questionnaire measured on a five-point Likert scale and analyzed through simple linear regression. The results show that the quality of tourism promotion brochures has a positive and statistically significant effect on tourism promotion (β = 0.812; p < 0.05). The coefficient of determination (R²) of 0.681 indicates that brochure quality contributes substantially to tourism promotion, while the remaining variance is influenced by other factors beyond the scope of this study. These findings suggest that printed tourism brochures continue to play an important role in shaping tourists’ perceptions and interest. This study provides empirical support for destination marketing theory and emphasizes the importance of brochure quality in regional tourism promotion strategies.
creator: Afore Tahir Harefa
creator: Nurmawati Harefa
creator: Yulidartini Larosa
creator: Ica Murni Tafonao
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-09
publication date: 2026-02-09
volume: 5
number: 2
starting page: 489
ending page: 499
doi: 10.55606/jempper.v5i2.6651

Pariwisata Kreatif sebagai Strategi Revitalisasi Kawasan Perkotaan di Tangerang
type: item
description: Creative tourism emerges as an innovative approach to address the challenges of urbanization and the degradation of urban areas. Unlike mass tourism, which tends to be exploitative, creative tourism emphasizes the active involvement of visitors in activities rooted in local culture, arts, and creativity. This study aims to examine the role of creative tourism as a strategy for revitalizing urban areas in Tangerang City. Using a qualitative descriptive-analytical method, data were collected through field observations, interviews with stakeholders, and document analysis. The findings reveal that creative tourism fosters inclusive economic growth by increasing demand for local products, creating opportunities for small and medium enterprises, and generating multiplier effects in supporting sectors such as transportation, accommodation, and services. Moreover, creative tourism contributes to cultural preservation through art festivals, cultural workshops, and traditional performances that strengthen the city’s identity. The revitalization of public spaces and historic areas also enhances urban livability, making the city more attractive to both residents and visitors. The role of local government, multi-stakeholder collaboration, and digital technology support are crucial in strengthening the competitiveness of creative destinations. However, challenges such as cultural over-commercialization, limited creative human resources, and restricted access to financing remain. These issues require balanced, community-based policies to ensure sustainability. Overall, creative tourism proves to be a relevant strategy for sustainable urban development, integrating economic, social, cultural, and environmental dimensions.
creator: Adrial Adrial
creator: Sri Utami
creator: Isaghoji Isaghoji
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-11
publication date: 2026-02-11
volume: 5
number: 2
starting page: 500
ending page: 514
doi: 10.55606/jempper.v5i2.6680

Determinasi Kinerja ASN: Analisis Beban Kerja, Kompensasi, dan Mediasi Semangat Kerja
type: item
description: This study aims to analyze the determinants of civil servant performance by examining the effects of workload and compensation, with work motivation as a mediating variable, at the Regional Secretariat of South Sumatra Province. The research employed a quantitative approach with an explanatory design to test the proposed hypotheses. The sample was selected using proportional random sampling to ensure representative participation of civil servants across units. Data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) to evaluate both the measurement and structural models.The findings reveal that workload and compensation significantly influence both work motivation and employee performance. Work motivation has a positive and significant effect on performance and serves as a partial mediator in the relationship between workload and compensation on performance. This indicates that appropriate workload management and fair compensation not only directly enhance performance but also indirectly improve it by strengthening employees’ motivation. The R² results demonstrate that the model possesses moderate to strong explanatory power in predicting civil servant performance. Overall, the study underscores the importance of balancing workload distribution and implementing performance-based compensation systems to foster higher motivation and optimize organizational performance.
creator: Sari Sakarina
creator: Sri Lestari
creator: Nasir Nasir
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-11
publication date: 2026-02-11
volume: 5
number: 2
starting page: 515
ending page: 523
doi: 10.55606/jempper.v5i2.6682

Pengaruh Keunikan Produk, Harga dan Sosial Media Marketing terhadap Keputusan Pembelian pada UMKM ASDG Ikat Art Maumere
type: item
description: This study seeks to investigate the influence of product uniqueness, price, and social media marketing on purchasing decisions at ASDG Ikat Art Maumere MSMEs. A quantitative approach was adopted using a survey method involving 85 respondents who were consumers of ikat weaving products. Respondents were selected through purposive sampling. Data were obtained using Likert-scale questionnaires and analyzed through multiple linear regression with SPSS. The findings reveal that, individually, product uniqueness has a positive and significant effect on purchasing decisions (sig. 0.017), price also shows a positive and significant influence (sig. 0.006), and social media marketing similarly exerts a positive and significant impact (sig. 0.030). Simultaneously, all three variables significantly affect purchasing decisions, as indicated by an F-value of 44.049 with a significance level of 0.000. The Adjusted R² value of 0.606 indicates that 60.6% of the variance in purchasing decisions is explained by product uniqueness, price, and social media marketing, while the remaining proportion is attributed to other factors beyond the research framework. These results suggest that distinctive motifs and cultural values embedded in ikat weaving, appropriate pricing aligned with product quality, and effective implementation of social media marketing play a vital role in strengthening consumer purchasing decisions. Therefore, ASDG Ikat Art Maumere MSMEs are encouraged to continuously enhance product differentiation, apply competitive pricing strategies, and optimize social media-based marketing efforts to improve competitiveness and ensure business sustainability.
creator: Maria Mistela Yuvika
creator: I Nengah Wirsa
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-13
publication date: 2026-02-13
volume: 5
number: 2
starting page: 524
ending page: 541
doi: 10.55606/jempper.v5i2.6715

Peran Citra Merek Memediasi Pengaruh Inovasi Produk dan Digital Marketing terhadap Keputusan Pembelian
type: item
description: This study aims to analyze the role of brand image in mediating the influence of product innovation and digital marketing on purchasing decisions at the “Duduk Makan” shop. The study refers to the Theory of Planned Behavior (TPB), which explains that product innovation and digital marketing can shape positive consumer attitudes, while brand image acts as a mediator that strengthens the relationship between variables. The phenomenon of fluctuations in the number of consumers and the results of the pre-survey that showed low perceptions of innovation, digital marketing, and brand image are the basis for conducting this study. The research approach used is quantitative, with data collection through questionnaires analyzed using the Structural Equation Modeling (SEM) method based on Partial Least Square (PLS) with the help of SmartPLS 4.1 software. The research respondents numbered 100 people who had made purchases at the “Duduk Makan” shop. The results show that product innovation and digital marketing have a positive effect on brand image and purchasing decisions. Brand image is also proven to have a significant effect on purchasing decisions and mediates the influence of product innovation and digital marketing on purchasing decisions. These findings confirm that relevant innovation, effective digital marketing strategies, and a strong brand image can shape positive consumer attitudes, ultimately driving purchasing decisions in line with the TPB perspective. This research provides both theoretical contributions and practical recommendations for Kedai “Duduk Makan” in designing a more effective marketing strategy.
creator: Tristan Omar Farouk
creator: I Putu Gde Sukaatmadja
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-14
publication date: 2026-02-14
volume: 5
number: 2
starting page: 542
ending page: 563
doi: 10.55606/jempper.v5i2.6714

Pengaruh Pencatatan Keuangan dan Penggunaan Fintech terhadap Kinerja Keuangan UMKM dengan Efikasi Diri sebagai Variabel Moderasi
type: item
description: Micro, Small, and Medium Enterprises (MSMEs) play an important role in the regional economy, yet they still face challenges in financial management, which impacts their financial performance. This study aims to analyze the influence of financial record-keeping and financial technology (fintech) on the financial performance of MSMEs, with self-efficacy as a moderating variable. Using a quantitative approach, a sample of 100 MSME owners in Tabanan Regency was selected through purposive sampling using the formula of multiplying all indicators by 5-10. Data were collected using a questionnaire via Google Forms and analyzed using Partial Least Square–Structural Equation Modeling (PLS-SEM) with the help of SmartPLS version 4.1.1.4. The results show that financial record-keeping and fintech have a positive and significant effect on the financial performance of MSMEs. Additionally, self-efficacy has been proven to strengthen the influence of financial record-keeping and fintech on the financial performance of MSMEs. These findings suggest that the practices of financial record-keeping and the use of fintech will have a more optimal impact when supported by a high level of self-efficacy among MSME owners. Theoretically, this study supports the Resource-Based View (RBV) and Theory of Planned Behavior (TPB) in explaining the role of internal resources and psychological factors in the financial performance of MSMEs.
creator: Ni Made Indah Pratiwi
creator: I Nyoman Gede Arya Diatmika
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-14
publication date: 2026-02-14
volume: 5
number: 2
starting page: 564
ending page: 582
doi: 10.55606/jempper.v5i2.6720

Peran Persepsi Kualitas Memediasi Pengaruh Kesesuaian Harga dan Ulasan Pembeli terhadap Keputusan Pembelian Online
type: item
description: The rapid growth of e-commerce and marketplaces has influenced consumer purchasing behavior, making the understanding of factors affecting purchase decisions on digital platforms crucial for SMEs. This study aims to analyze the mediating role of perceived quality in the relationship between price suitability and buyer reviews on online purchase decisions for accessory products on Shopee Aydeestuff. Using a quantitative approach and purposive sampling method, data were collected from 100 respondents through a questionnaire distributed via Google Forms and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that price suitability and buyer reviews significantly influence perceived quality, which in turn affects online purchase decisions. While price suitability positively influences purchase decisions, buyer reviews do not have a direct significant effect. This study highlights the importance of perceived quality as a mediating variable, both in the relationship between price suitability and purchase decisions, as well as between buyer reviews and purchase decisions. Theoretically, this study extends the application of the Stimulus-Organism-Response (SOR) theory by demonstrating how stimuli (price suitability and buyer reviews) are processed by the organism (perceived quality) to trigger a response (online purchase decision).
creator: Ni Nyoman Ayu Sintya Dewi
creator: I Gst. Ngurah Jaya Agung Widagda K
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-20
publication date: 2026-02-20
volume: 5
number: 2
starting page: 583
ending page: 603
doi: 10.55606/jempper.v5i2.6747

Peningkatan Loyalitas Pelanggan Melalui Strategi Digital Marketing Pada Wedding Flowsproject Decoration
type: item
description: This study aims to analyze the implementation and impact of digital marketing in strengthening customer loyalty through the AIDA concept (Attention, Interest, Desire, Action) in the wedding decoration services of Flowsproject Decoration. The research employs a descriptive qualitative method, with data collected through in-depth interviews with the business owner, direct observation of social media content on Instagram and TikTok (@flowsproject.decoration), and a comprehensive literature review. The findings reveal that AIDA-based digital marketing strategies are implemented effectively and consistently at every stage of the customer journey. Attention is captured through aesthetically curated and visually engaging content, while interest is developed through the display of diverse thematic portfolios and detailed project documentation. Desire is reinforced by offering integrated bundling packages and realistic 3D design visualizations tailored to client preferences. Finally, action is encouraged through a responsive communication system and persuasive call-to-action features. Overall, these strategies foster customer satisfaction, emotional connection, brand trust, service convenience, and long-term loyalty expressed through repeat orders and sustained word-of-mouth recommendations.
creator: Widhi Bayu Pribadi
creator: Deny Yudiantoro
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-24
publication date: 2026-02-24
volume: 5
number: 2
starting page: 604
ending page: 616
doi: 10.55606/jempper.v5i2.6758

Analisis Dampak Film Ticket to Paradise dalam Penguatan Citra Bali Sebagai Destinasi Wisata Budaya
type: item
description: This research was conducted in Bali, specifically focusing on the influence of the film "Ticket to Paradise" in strengthening Bali's image as a cultural tourism destination globally. The purpose of this study was to analyze the film's impact on tourist perceptions and its contribution to strengthening Bali's cultural appeal through visual media. The benefits of this research are twofold: academic benefits in strengthening the literature in the field of tourism and media communication, and practical benefits for tourism stakeholders in optimizing film as a destination promotion tool. The method used in this study was a qualitative approach, with data collection techniques through in-depth interviews with informants from diverse backgrounds. The results indicate that the film "Ticket to Paradise" has a positive impact in five main aspects: increased tourist interest, influence on travel preferences, promotional cost efficiency, enhanced positive image through visuals, and long-term economic opportunities. However, the findings also indicate that this influence is not fully distributed, primarily because the film was not produced directly in Bali, thus suboptimal local economic opportunities. Therefore, this study emphasizes the importance of synergy between the local film and tourism industries in promoting sustainable and authentic cultural destination promotion through media communication.
creator: Antonius Jefrianus F. Bria
creator: Ni Made Gandhi Sanjiwani
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-02-25
publication date: 2026-02-25
volume: 5
number: 2
starting page: 617
ending page: 636
doi: 10.55606/jempper.v5i2.6753

Inflasi, Harga Saham, dan Kinerja Keuangan: Analisis Komparatif Perusahaan Manufaktur BEI pada Masa Pandemi dan Pasca Pandemi COVID-19
type: item
description: The purpose of this study is to examine how inflation and stock prices influence the financial performance of manufacturing companies listed on the Indonesia Stock Exchange (IDX) from 2020 to 2024. During the pandemic, the manufacturing sector faced considerable economic pressure due to mobility restrictions and supply chain disruptions. In the post-pandemic period, the sector continued to encounter challenges, particularly rising inflation and shifts in market conditions. This research adopts a quantitative approach. The data used are secondary data obtained from official macroeconomic publications and companies’ annual financial reports. In this study, inflation and stock prices serve as the independent variables, while financial performance is measured using Return on Assets (ROA). The data are analyzed using multiple linear regression to assess both partial and simultaneous effects. The findings indicate that inflation does not have a significant effect on ROA, whereas stock prices have a positive and significant impact on the financial performance of manufacturing firms. Simultaneously, inflation and stock prices together influence ROA, although the explanatory power of the model remains moderate. These results suggest that during periods of economic disruption and recovery, market indicators reflected in stock prices play a more prominent role in shaping corporate financial performance than macroeconomic inflationary pressures.
creator: Paulina Kinanti Eka Praningtyas
creator: Risma Nurhapsari
creator: Erlinda Sholihah
creator: Aftuqa Sholikatur Rohmania
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-02
publication date: 2026-03-02
volume: 5
number: 2
starting page: 637
ending page: 649
doi: 10.55606/jempper.v5i2.6782

Peran Kelompok Tani dalam Meningkatkan Produksi Pertanian
type: item
description: This study aims to analyze the role of the Bersaudara Farmers Group in increasing agricultural production in Oelbubuk Village, Mollo Tengah District, Timor Tengah Selatan Regency, and to identify the inhibiting factors. The research employed a qualitative descriptive approach. Informants were selected using purposive sampling, involving the village head, agricultural extension officer, group management, members, and community representatives. Data were collected through interviews, observation, and documentation, and analyzed using data reduction, data display, and conclusion drawing. The findings indicate that the Bersaudara Farmers Group has functioned as a learning class through training, counseling, mentoring activities, and the adoption of innovations such as cultivator use and banana-leaf pot trays, which improved efficiency and reduced production costs. As a cooperation forum, the group established partnerships with government agencies and other institutions that contributed to increased production and land expansion, although some collaborations were temporary. As a production unit, the group provided agricultural facilities and facilitated marketing to inter-regional markets; however, collective product storage remains suboptimal and overproduction occurs during peak harvest periods. Inhibiting factors include weak institutional management, low member participation, limited capital, internal conflicts, limited water access, price instability, and climate and pest disturbances. It is concluded that although the group’s role has been implemented, it is not yet optimal and requires institutional strengthening and better production planning to achieve sustainable agricultural production improvement.
creator: Claudya Maria Benadikti Tan
creator: Nursalam Nursalam
creator: Delila A. Nahak Seran
creator: Rouwland A. Benyamin
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-02
publication date: 2026-03-02
volume: 5
number: 2
starting page: 650
ending page: 662
doi: 10.55606/jempper.v5i2.6786

Peran Pemerintah Daerah Kabupaten Flores Timur dalam Penyelenggaraan Wisata Religius Semana Santa Larantuka
type: item
description: This study aims to analyze the role of the Regional Government of Flores Timur Regency in the implementation of the religious tourism event of Semana Santa in Larantuka. The study is motivated by the increasing number of pilgrims, which has not been fully supported by adequate infrastructure and governance management. A descriptive qualitative approach was employed, with data collected through interviews, observation, and documentation. Informants were selected using purposive sampling and included local government officials, religious leaders, organizing committee members, community members, and pilgrims. Data were analyzed using the interactive model of Miles and Huberman, and credibility was ensured through source and technique triangulation. The findings indicate that the local government has performed its roles as motivator, facilitator, and dynamizer as proposed by Pitana and Gayatri. However, implementation remains suboptimal, particularly in equitable public outreach, provision of facilities such as accommodation and clean water, and cross-sector coordination. Community participation serves as the main supporting factor, while limited infrastructure and the absence of structured official guidelines constitute major constraints. The study recommends strengthening governance through more planned, participatory, and sustainable strategies to enhance the quality of Semana Santa as a leading religious tourism destination.
creator: Zakharias Pelate Demon Muda Makin
creator: Jacob Wadu
creator: Theny I.B.K Pah
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-02
publication date: 2026-03-02
volume: 5
number: 2
starting page: 663
ending page: 673
doi: 10.55606/jempper.v5i2.6789

Tata Kelola Program Makan Bergizi Gratis di Kota Kupang
type: item
description: The Free Nutritious Meal Program (MBG) is a national strategic initiative aimed at improving students’ nutritional status and strengthening human resource quality. However, the large budget allocation and implementation complexity require effective, transparent, and accountable governance. This study aims to analyze the governance of the MBG Program in Kupang City based on management, transparency, and accountability aspects. A descriptive qualitative approach was employed, with data collected through observation, in-depth interviews, and document analysis. Informants were selected using purposive sampling, including representatives from the Education Office, SPPG, schools, and student beneficiaries. Data were analyzed using the Miles and Huberman interactive model and validated through source, technique, and time triangulation. The findings indicate that administratively the program implementation complies with technical guidelines; however, substantive gaps remain. Menu planning is centralized and minimally participatory, procurement and distribution mechanisms have not fully met transparency and quality control standards, student socialization is limited, and reporting as well as complaint handling systems remain internally oriented and insufficiently documented. Therefore, the governance of the MBG Program in Kupang City is still predominantly administrative in nature and requires strengthened participation, transparency, and integrated oversight systems to ensure sustainable impacts on students’ nutritional improvement.
creator: Trimerta Kirana Modok
creator: Laurensius P. Sayrani
creator: Delila A.N. Seran
creator: I Putu Yoga B. Pradana
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-02
publication date: 2026-03-02
volume: 5
number: 2
starting page: 674
ending page: 683
doi: 10.55606/jempper.v5i2.6785

Pengaruh E-Promotion, E-Wom dan Lokasi Terhadap Kepuasan Konsumen Melalui Keputusan Pembelian sebagai Variabel Intervening pada Toko Elektronik Lubuklinggau
type: item
description: This study aims to determine the effect of e-Promotion, e-WOM, and location on consumer satisfaction through purchasing decisions as an intervening variable in Lubuklinggau electronics stores. The research design used an associative approach, where the study was conducted to determine the influence, relationships, and to test hypotheses. The population and sample in this study were 165 people. Data analysis used t-tests and F-tests. The results showed that 1) There is an effect of e-Promotion on consumer satisfaction in Lubuklinggau electronics stores, with t-test (2.292) < t-table (1.697). 2) There is an effect of e-WOM on consumer satisfaction in Lubuklinggau electronics stores, with t-test (2.292) < t-table (1.697). 3) There is an effect of location on consumer satisfaction in Lubuklinggau electronics stores, with t-test (1.598) > t-table (1.697). 4) There is an influence of E-Promotion on Consumer Satisfaction through Purchasing Decisions as an Intervening Variable in Lubuklinggau Electronics Stores, namely F count (5.849) > F table (4.17). 5) There is an influence of E-Wom on Consumer Satisfaction through Purchasing Decisions as an Intervening Variable in Lubuklinggau Electronics Stores, namely F count (5.849) > F table (4.17). 6) There is an influence of Location on Consumer Satisfaction through Purchasing Decisions as an Intervening Variable in Lubuklinggau Electronics Stores, namely F count (5.849) > F table (4.17).
creator: Bujang Putri
creator: Ronal Aprianto
creator: Apandi Apandi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-02
publication date: 2026-03-02
volume: 5
number: 2
starting page: 684
ending page: 701
doi: 10.55606/jempper.v5i2.6787

Pengaruh Faktor Makroekonomi Terhadap Migrasi Tenaga Kerja Indonesia dalam Perspektif Ekonomi Islam
type: item
description: The disparity between education levels and job availability in Indonesia, coupled with the suboptimal impact of Gross Domestic Product (GDP) dynamics on unemployment figures, primarily drives the increase in labor migration abroad. This study aims to analyze the extent to which education level, unemployment rate, and GDP influence the decision of Indonesian citizens to migrate overseas during the 1995-2024 period. A quantitative approach employing multiple linear regression analysis (OLS method) was utilized, supported by Eviews 12 software and secondary data from the Central Statistics Agency (BPS) and World Development Indicator. The research findings indicate that, simultaneously, education level and unemployment significantly affect migration. However, when examined partially, only education level and unemployment show a significant influence, while GDP does not significantly impact migration. The results suggest that improving education quality and aligning it with job creation strategies within Indonesia could reduce the trend of labor migration. Ultimately, policies aimed at both enhancing education and fostering employment opportunities domestically could mitigate the flow of labor migration abroad.
creator: Anisa Putri
creator: M. Wakhid Musthofa
creator: Muhammad Ghafur Wibowo
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-03
publication date: 2026-03-03
volume: 5
number: 2
starting page: 702
ending page: 724
doi: 10.55606/jempper.v5i2.6777

Pengembangan Desa Wisata Berbasis Masyarakat (Community Based Tourism) terhadap Ekonomi Masyarakat di Desa Kembang Kuning Kabupaten Lombok Timur
type: item
description: The main objective of this study is to examine how the Kembang Kuning Community-Based Tourism Village was formed and how it contributes to the local economy. Specifically, this study explores how the development of the tourism village affected the socioeconomic status of the community both before and after its formation, how the principles of Community-Based Tourism were integrated into destination management, and how tourism development helped local residents earn more income and find better jobs. A qualitative approach utilizing descriptive methodology was employed in this study. Documentation, in-depth interviews, and field observations were used to collect data. Triangulation of sources, methodologies, and theories was used to assess the validity of the data. According to the research results, the majority of the village's residents earned their living through subsistence farming before the hamlet became a tourist attraction. The implementation of Community-Based Tourism was carried out through direct community involvement in program planning, tourism management, homestay facilities provision, MSME development, and cultural preservation efforts. Increased household income, increasing employment opportunities, and the development of the creative economy are indicators that the growth of Community-Based Tourism (CBT)-based tourism villages has had a significant positive impact on the local economy. Therefore, the Kembang Kuning tourism village has become an effective means to strengthen the regional economy and encourage inclusive and long-term growth in the tourism industry.
creator: Chika Marshendalia
creator: Prayitno Basuki
creator: Irwan Suriadi
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-05
publication date: 2026-03-05
volume: 5
number: 2
starting page: 725
ending page: 734
doi: 10.55606/jempper.v5i2.6800

Persepsi Wisatawan Milenial dan Generasi Z Mengenai Kegiatan Konservasi Lingkungan Saat Berwisata
type: item
description: This study aims to determine the perceptions of millennial and generation z tourists regarding the implementation of conservative and environmentally friendly tourism concepts in Candirejo tourism village, Kabupaten Magelang. This study uses a qualitative approach with a case study design. Data collection techniques uses semi-structured interviews and direct observation in Candirejo tourism village. This research informant consist of 6 peoples, consisting of 3 millennial tourists and 3 generation z tourists who have experienced tourism activities in Candirejo tourism village. Data analysis technique was carried out using thematic analysis methods. The results of the study indicate that conservation and environmentally friendly practices carried out by the tourism village managers and tour operators are able to provide a positive impression for millennial and generation z tourists. This study concludes that both millennial and generation z tourists consider the conservation and environmentally friendly concepts implemented in the Candirejo tourism village to be an added-value in increasing interest in traveling to the destination because it can provide a new atmosphere and experience in carrying out tourism activities.
creator: Ahmad Abdul Aziz
creator: Hardiman Hardiman
creator: Arina Nindyar
creator: Rayhan Alfiano S. P
creator: Bunga Mirza S
rights: Copyright (c) 2026 Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
date: 2026-03-09
publication date: 2026-03-09
volume: 5
number: 2
starting page: 735
ending page: 75
doi: 10.55606/jempper.v5i2.6825