PETER REMY YOSY PASLA; MOCHAMAD YUSUF PRABU LANGITAN; ANNA TRIWIJAYATI; SANTI WIDYANINGRUM. Pengaruh Electronic Word of Mouth terhadap Keputusan Menonton Film Avatar Fire and Ash dengan Perceived Value sebagai Variabel Mediasi. Jurnal Ilmiah Manajemen dan Kewirausahaan, [S. l.], v. 5, n. 3, p. 553–559, 2026. DOI: 10.55606/jimak.v5i3.8045. Disponível em: https://journalcenter.org/index.php/jimak/article/view/8045. Acesso em: 4 oct. 2026.