The Impact of Compensation, Reputation, and E-Recruitment on Students’ Job Application Interest in State-Owned Enterprises

Authors

  • Khairiati Khairiati University of Riau
  • Ahmad Rifqi University of Riau
  • Rahmat Junaidi University of Riau

DOI:

https://doi.org/10.55606/bijmt.v5i3.5902

Keywords:

Compensation, E-recruitment, Interest in Applying for Jobs, Reputation, State-Owned Enterprises

Abstract

This study aims to analyze the effect of Compensation, Reputation, and E-recruitment on Job Application Interest in State-Owned Enterprises among Undergraduate Management Study Program students of Class of 2020 and 2021, University of Riau. The population in this study were students who had participated in an internship program in a State-Owned Enterprise, totaling 180 students. The number of samples in this study was carried out using the proportionate stratifield random sampling technique , which is a sampling technique that has members or elements that are not homogeneous and stratified proportionally, so that the number of samples in this study was 124 students. The results of the study with hypothesis testing showed that Compensation, Reputation, and E-recruitment simultaneously had a positive and significant effect on Job Application Interest, Compensation had a positive and significant effect on Job Application Interest, Reputation had a positive and significant effect on Job Application Interest and E -recruitment had a positive and significant effect on Job Application Interest

References

Agata, N. (2025). Factors, company reputation, compensation, and job application interest affect job application interest among Gen Z. Journal Name, 1(1), 169–180.

Fatimah, S., Kusniawati, A., & Kader, A. M. (2021). The influence of company reputation and compensation on job application interest. Business Management and Entrepreneurship Journal, 3(1), 40–55.

Febrianti, D. I., & Hendratmoko, C. (2022). The effect of compensation, job characteristics, corporate social responsibility and company reputation on job application interest. Performance, 19(2), 257–267. https://doi.org/10.30872/jkin.v19i2.10927

Handi, & Safitri, W. (2023). The influence of company reputation, e-recruitment, and compensation on job application interest in Bekasi Regency. Scientific Journal of Management and Business, 6(1), 210–218. http://ejurnal.ung.ac.id/index.php/JIMB

Hapsari, A. S. (2025). The role of company reputation through employer branding and the use of LinkedIn social media in increasing job application interest in fresh graduates. Journal Name, 7(3). https://doi.org/10.32877/eb.v7i3.2172

Junaidi, R., et al. (2025). The influence of motivation and achievement on the career of teachers in Pematangsiantar City. Student Business Journal, 5(2), 510–524. https://doi.org/10.60036/jbm.499

Lestari, D., & Manggiasih, T. (2023). The effect of employer branding and e-recruitment on the intention to apply for a job in Generation Z. Asian Journal of Economics, Business and Accounting, 23(19), 1–8. https://doi.org/10.9734/ajeba/2023/v23i191067

Permadi, K. D., & Netra, I. G. S. K. (2015). The influence of reputation, compensation, and work environment on the interest in applying for jobs by Udayana University students. E-Journal of Management Unud, 4(10), 3256–3286.

Purba, M., Nasution, A. P., & Harahap, A. (2023). The effect of service quality, product quality and company reputation on consumer satisfaction with trust as a moderating variable. Remik, 7(2), 1091–1107. https://doi.org/10.33395/remik.v7i2.12268

Rahmawati, S. E., & Ratnasari, D. S. D. (2021). The influence of online recruitment and job seekers’ perceptions on job application intentions (A study of final semester students in Malang City). EKONIKA: Journal of Economics, Kadiri University, 6(2), 266–276. https://doi.org/10.30737/ekonika.v6i2.1500

Renata, D. A., Pramadewi, A., & Junaidi, R. (2024). The effect of financial compensation and work discipline on employee job satisfaction. Journal of Economics and Business, 13(2), 772–793. https://doi.org/10.52644/joeb.v13i2.108

Salsabila, S. F., & Achmad, N. (n.d.). Analysis of corporate reputation as an intervening variable in the relationship between the influence of e-recruitment, employer branding, and compensation on the interest of Generation Z in applying for jobs. In Proceedings (pp. 485–495). https://doi.org/10.23917/iseth.5393

Shalahuddin, S., Sari, M. F., & Hidayat, N. (2022). The role of compensation and e-recruitment: Analysis of job application interests of millennial generation employee candidates. At-Tadbir: Scientific Journal of Management, 6(1), 66–75. https://doi.org/10.31602/atd.v6i1.6088

Sumardana, O., Rahyuda, A. G., & Sintaasih, D. (2016). The effect of company reputation, job description, and compensation offered by the company on interest in applying for a job. Economic Studies Bulletin, 19, 44249.

Downloads

Published

2025-10-31

How to Cite

Khairiati Khairiati, Ahmad Rifqi, & Rahmat Junaidi. (2025). The Impact of Compensation, Reputation, and E-Recruitment on Students’ Job Application Interest in State-Owned Enterprises. Brilliant International Journal Of Management And Tourism , 5(3), 196–204. https://doi.org/10.55606/bijmt.v5i3.5902